Case study
Čedok Mobile App
Industry
Tourism
Services
UX/UI design · Mobile app development · Quality assurance · Post-launch support and maintenance
Tech
iOS (Swift UI) · Android (Kotlin) · Payment Gateways (PayU)
About the project
Čedok Mobile App
Čedok, founded in 1920, is the oldest and largest tour operator in the Czech Republic. Based in Prague, it serves over 400,000 customers annually and offers domestic and international tours. To enhance trip planning, Čedok partnered with Axabee to develop the mobile app Čedok: Průvodce vaší dovolenou (Čedok: Your Vacation Guide), available on iOS and Android. The app simplifies exploring destinations, booking accommodations, accessing travel assistance, and is fully integrated with Čedok's reservation system and website.
Results
rating on Google Play
increase in online bookings after app launch
Business goals
What we set out to achieve
Enhance customer experience
Create a user-friendly platform that simplifies travel planning and booking.
Increase digital sales
Drive higher engagement through the mobile app to boost online bookings.
Streamline operations
Reduce the dependency on physical branches by offering more services digitally.
Expand market reach
Attract a younger, tech-savvy audience by providing modern digital solutions.
Key features
What powers the solution
Destination discovery
Users can explore destinations with detailed descriptions, attractions, local tours, and special offers, making it easier to discover new experiences and plan their stay.
Accommodation booking
Users can browse and book hotels from thousands of available options, with filters tailored to different budgets and travel preferences.
Advanced search
Advanced search filters help users quickly find the right holiday, while previous bookings make it easy to revisit and rebook favorite destinations.
Travel assistance
The app provides essential travel information, practical tips, and direct access to Čedok's customer support, ensuring assistance is always available throughout the journey.
Smart notifications
Push notifications keep travelers informed about important updates, special offers, reminders, and travel-related information before and during their trip.
Results
Measured outcomes
An intuitive mobile experience made travel planning more convenient, improving customer satisfaction and loyalty.
The app drove a significant increase in online bookings, helping accelerate Čedok's digital growth.
More services became available digitally, reducing the workload on physical branches and improving operational efficiency.
NEXT STEP
What comes next
Based on user feedback, Axabee plans to introduce new features such as personalized travel recommendations, loyalty programs, and additional functionalities. These include the sharing of booked holidays with other participants, facilitating the purchase and use of gift vouchers. Moreover, ongoing updates and enhancements will be made continuously to ensure the app stays ahead of industry trends and meets user needs.
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