Open Position
Content Marketing Specialist (Tech & AI)
Remote / Hybrid
Full-time
B2B / Permanent
Skills:
Content Marketing
SEO
AI
Webflow
B2B Marketing
Since the inception of Axabee in 2012 we provide innovative IT products and services that support our clients to achieve their goals by building user-centric digital products that bring real value. Our team specializes in the travel and e-commerce industry and collaborates with renowned brands like Itaka and Čedok. We have one common goal – to show millions of users of mobile and web applications that technology should empower us to overcome our limitations.
Help us achieve our ambitious goals by joining our team as Content Marketing Specialist (Tech & AI)
Responsibilities
- Creating and executing the content marketing strategy for Axabee and Resabee Travel Tech.
- Planning and managing the content calendar, ensuring timely delivery of high-quality content.
- Writing and editing articles, case studies, whitepapers, e-books, website content, landing pages, newsletters, and sales materials.
- Creating engaging content for LinkedIn, Facebook, email marketing, Google Ads, and Meta Ads.
- Developing marketing content in both Polish and English.
- Preparing scripts for product videos, webinars, Reels, and YouTube Shorts.
- Using AI-powered tools to create and optimize written, visual, and multimedia content.
- Collaborating closely with SEO specialists to optimize content and improve organic visibility.
- Working with Product Owners, Sales, and technical teams to translate complex technologies into valuable marketing content.
- Supporting marketing and sales initiatives by creating presentations, one-pagers, product materials, and case studies.
- Participating in employer branding, PR activities, conferences, trade fairs, and industry events.
- Monitoring AI, technology, and marketing trends and proposing new content formats and growth opportunities.
- Supporting ongoing marketing projects and other marketing initiatives assigned by the manager.
Required qualifications
- 2–3+ years of experience in Content Marketing.
- Experience in the IT, software house, SaaS, AI, or technology industry.
- Excellent copywriting and editing skills.
- Ability to create engaging content in both Polish and English (C1 level or higher).
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Knowledge of SEO principles and content optimization.
- Experience with CMS platforms.
- Familiarity with Google Analytics, Microsoft Clarity, Google Search Console, Google Ads, Meta Ads, HubSpot, and AI-powered content creation tools.
- Strong interest in AI, new technologies, and B2B marketing.
- Creativity, ownership, and a proactive approach to work.
- Willingness to occasionally travel for conferences and industry events.
Nice to have
- Experience in the Travel Tech or tourism industry.
- Knowledge of SaaS, cloud computing, e-commerce, or AI solutions.
- Experience creating video content and short-form social media content.
- Basic knowledge of HTML and CSS.
- Experience with AI tools such as ChatGPT, Claude, Gemini, Midjourney, Veo, or Canva AI.
What we offer
- Realinfluence on project delivery processes, organizational improvements, and the way we work. Your ideas matter
- Work on global digital products in the travel and e-commerce industry
- Training and professional development opportunities, including internal knowledge sharing, conferences, and courses
- Co-financing of private medical care and Multisport card
Join #AxabeeTeam!
Let's talk about your expectations and see if we're on the same page.
